Saturday, 9 August 2014

Northampton Business Marketing

I have been very busy this last few months and have finally got round to creating a dedicated website which provides help and support for the busy business owner.

Customers always come first. So it has taken time and is not fully completed. A collection of articles is under development, the first has just been published. Twitter has been launched and a new Facebook pagewill be available shortly

The follow advertisement takes you to the site.

Northampton Marketing

Tuesday, 27 August 2013

Why waste time with SEO when there is another way to boost sales

Lower your SEO priority

There are a lot of companies specialising in SEO services, it's big business. A lot of money can be spent over time to achieve a position in the top ten for a keyword. Which only lasts for a short while.

Yes, preparing each webpage to standards is important, but the end result that companies are looking for is increased sales. Paying for Adwords is also a method to appear at the top of search results, but can cost a lot of money if the only action is to click on a link, read and leave.

An Alternative way

An article on how to control and manage a dedicated sales network, at low cost is the subject of an article on the SEOclinic

Wednesday, 31 July 2013

SEOclinic provides a money back guarantee Web Audit

 Own a website? Start with a webcheck and then decide if you want to follow the recommendations yourself, or use the extensive web audit report to challenge your existing website support team. You don't have to understand html code to follow our advice.
SEOclinic provides a money back guarantee Website Audit

Wednesday, 23 January 2013

New Blog established

The new Blog from Drachsi has a range of ideas, comments and solutions. Today's post is suitable for people interested in flight information, airports and aircraft. Seems not very interesting, just visit and see the live Flight Information on the new Blog. Great for all type of business an d private individuals.

If you own a small business website and are thinking you need some support, then you could find all you need on the site.


Wednesday, 27 June 2012

Blog now open on the main website

I have both an html version and a WordPress appendix on the website. The WordPress part contains pages and the new Blog.

I thought it easier to keep all the webmaster and Drachsi stuff all together in one place. Supporting customers comes first so maintaining a number of Blogs, just for me is time consuming. Hope you like the new Blog?



Tuesday, 1 May 2012

Do you need a Webmaster?

The  function of a Webmaster for many people is unknown. In a large company there is an IT department, with a section that looks after the company website. Changes to content and updates are usually handled by experienced web designers. The manager of this section may have a wide range of titles.

A smaller company may outsource all work concerning a website to a web company, either as a fixed price monthly charge or for individual requirements. This can be costly and there is limited control.

Many small business owners are not aware of all the skills and knowledge needed to support, promote and market a website. The old adage " If you don't know what to ask, how will you understand the answer" applies. As the Internet has grown into a major source of new business, the industry has developed into dedicated areas.

Many companies promote a wide range of Search Engine Optimisation (SEO) services, or guarantee top listing in search results. Treat these claims with caution. Many of the solutions can be effective only if done frequently.

You have a website, time to ask questions. Who has overall responsibility? What is the budget allocation? Is an independent website review made at least once every 6 months? Are using Blogs, Forums part of the business plan? Does the site provide customer facing support, like FAQ's, a ticketing system or community support? Are website and web page analytic's used to monitor the site and provide feedback? Are sales, marketing, production and the financial departments involved in a monthly website review meeting?

All good questions, and important, but you maybe a company of only 2 or 3 people so your choice is to pay different companies to manage different tasks, do it yourself, or consider a Virtual Webmaster working for you.

One example of the things that should be done as part of your overall business plan is use Business Networking to spread your message.

Enough of my message to you, all you have to do is make contact with brief details of your requirements. I work by the hour, so you always know your costs are within budget.

Friday, 13 April 2012

New Page on using Pinterest

There are many opportunities to market a product or service. A rapidly growing source is Pinterest. A new page with information, working examples and source code are available at

Very useful for normal users and web designers.